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Currently, 57% of the world's population has access to the Internet and 45% actively uses social networks. The Internet has become a fundamental part of our lives as we spend an average of two hours connected a day. The age of the typical user varies depending on the platform, with users between the ages of 16 and 34 being the most active, although in recent years we have seen an increasing number of adults joining this trend, including those over 55 who account for around 10% of the users of these networks.
Facebook continues to be the social network preferred by the majority of users, bringing together more than million profiles.
Not only do we limit ourselves to opening an account in one of them, but we are active in 3 or even more at the same time, and this is due to the great offer that exists in the market. But do you know which are the best known and which have more users? Are you tired of always using the same networks and do you want to use other similar social networks?
In the following list you will be able to consult the 50 social networks with most users in the world, perhaps your new favorite platform will be hidden among them.
Name | URL | Users (million) | Network type
| Theme | Influential countries |
2,3 billion | Open | General | Global | ||
Facebook Messenger | 1,3 billion | Open | Contact | Global | |
1,5 billion | Open | Contact / Messages | Global | ||
Youtube | 1,9 billion | Open | Music/ Video/ Entertainment | Global | |
803 million | Open | Messages / Contact | China | ||
1,1 billion | Open | Messages / Contact | China/ Global | ||
Viber | 260 million | Open | Messages / Contact | Global | |
1 billion | Open | Photography/ Video | Global | ||
Line | 194 million | Open | Contact | Japan / Global | |
Sina Weibo | 446 million | Open | General | China | |
QZone | 531 million | Open | Blogs/ Photos | China | |
Tumblr | 437 million | Open | Blog | Global | |
Google (Google+) | 540 million | Closed | General | Global | |
303 million | Open | Business / Commercial | Global | ||
VK (VKontakte) | 540 million | Open | General | Russia | |
326 million | Open | General | Global | ||
Snapchat | 287 million | Open | Entertainment/ Contact | Global | |
Skype | 300 million | Open | Contact | Global | |
Behance | 10 million | Open | Design | Global | |
Baidu | 300 million | Open | General | China | |
YY | 300 million | Open | Video | China | |
Habbo | 278 million | Open | Video game / Chat | Global | |
330 million | Open | News | Global | ||
Vine | 200 million | Closed | Video | Global | |
Douban | 320 million | Open | Entertainment | China | |
KakaoTalk | 50 million | Open | Messages / Contact | South Korea | |
250 million | Open | Photography | Global | ||
Spotify | 200 million | Open | Music | Global | |
Tinder | 57 million | Open | Contact / Quotes | Global | |
Telegram | 200 million | Open | Messages / Contact | Global | |
Scribd | 100 million | Open | Share docs | Global | |
Photobucket | 100 million | Open | Pictures / Photography | Global | |
Buzznet | 100 million | Open | General | Global | |
Flickr | 100 million | Open | Pictures /Video / Contact | Global | |
MySpace | 50 million | Open | General | Global | |
Foursquare | 50 million | Open | Localization | Global | |
WeHeartIt | 45 million | Open | Pictures | Global | |
Snapfish | 100 million | Open | Pictures / Entertainment | Global | |
Badoo | 420 million | Open | Contact / Quote | Global | |
Fotolog | 33 million | Open | Picture | Global | |
Renren | 30 million | Open | General | China | |
Taringa! |
| 28 million | Open | General | Latin America/ Spanish-speaking countries |
Happn | 50 million | Open | Contact | Global | |
Tagged | 25 million | Open | Contact / Quotes | Global | |
Tuenti | 15 million | Closed | General | Latin America | |
Grindr | 27 million | Open | Contact / Quotes | Global | |
StumbleUpon | 10 million | Closed | General | Global | |
MeetMe | 100 million | Open | Contact / Chat | Global | |
LiveJournal | 10 million | Open | Blogs | Russia | |
16.4 million | Open | Business / Profesional | Global |
What did you think? Have you discovered the social network that best suits you?
You will have seen that there are a large number of platforms specifically aimed at the Asian public and this is because it is a very social culture with very unique tastes, which need a specific structure and design. Also in China many of our most used networks are censored.
The upward trend in the use of social networks is increasing every year and future forecasts show that it will continue to do so. A fundamental factor for its development is access to the Internet, which thanks to technological advances is increasingly able to reach more remote areas, increasing by 5% annually.
Main photo: Ian Dooley
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